The Bullpen

[jacobi]

Why not run the ad right before the movie starts as the last trailer?  I know some people don't watch trailers but most audiences do.

I wonder if someone could do that even if they want to. I don't know the ins and outs of theater running, but whenever the lights go down and the trailers start, that seems to be the end of commercials -- as it should be.

[Julian Lytle]

Not really. I think Marvel movies trained at least some viewers to stay until after the credits to see some easter eggs.

The thing is the bonus scene is shown in the middle of the credits so 98% of the audience left at least at my screening because the part you stay for is over.

[jack239]

people were complaining that there was nothing at the end of first class. not a terrible move.

[templar]

Proof that you cant please everyone. I just hope that someone out there digs the movie and picks up a GL number 1 when it re-launches. I wont pretend the movie is made for me. Then I might enjoy it.

[NecroBaker]

The thing is the bonus scene is shown in the middle of the credits so 98% of the audience left at least at my screening because the part you stay for is over.

Same thing happened in my theater.

[Hassan T]

Reading the Washington Post today, the ad for the Green Lantern movie has a small ad for comics embedded in it. It was large enough that you can notice it.

[Mark Adamsmack]

I think what everyone means is "After the end credits...interesting place to put it because it's where moviegoers have been trained by Marvel to wait for a little post-credits-clip and where we get one of those coda-style clips for Green Lantern, as well."     

Seriously, it's a start.

I swear, it seems that sometimes comics fans can't wait to bitch and be snarky.

"Oh, the comic advertising is in the wrong place." There's advertising for the first time. Quit bitching.

"Oh, the movie will suck." Yes, it's getting mediocre to bad reviews, but is tracking well with males 18–30...that's a potential audience for the comics...and here's the advertising we've all been begging for for the last decade. 

Stop being so damn jaded and accept the fact that, even with a flawed movie, this is a decent effort on the part of Warners' marketing department.


(awaiting the kicks...)

Karma and quoted for truth. 

[Tempo House]

The thing is the bonus scene is shown in the middle of the credits so 98% of the audience left at least at my screening because the part you stay for is over.

Yep, you are correct. Even I was ready to leave after that extra scene.

[AztecLos]

Does anyone remember these commercials?
Watch the whole video there are 2 there.


With Marvel being with Disney and DC is with WB, why don't those studios produce some commercials? I remember those coming on when Saturday Morning Cartoons was on of when a cartoon was on in the afternoon. I figure they could have rotations on Niktoons, Cartoon Network, Disney Channels. Maybe an adverb for Superman comics when Smallville was on. The Regal Cinamas here seem to run some advertising before the previews begin why not they have some commercial advertising comics and how to local an LCS in the area.

Maybe they can send out poster on how to get their comics at movie theaters so all sorts can see them and how to get them. Evan on Hulu where you have to watch the commercial be good to have an ad for comics sometimes. Even a simple one. I know it could be expensive I don't think it would be. Even in Disney theme parks they can put up ads for Marvel Comics.